$100M Exits · Guest

Gil Eyal

Co-Founder & Managing Partner · Stardust Ventures

InvestorOperator

About Gil

Gil Eyal is the Co-Founder and Managing Partner of Stardust Ventures, a venture firm that structures strategic partnerships between startups and influential celebrities. He specializes in creating equity-based deals that align long-term interests and drive brand growth through enhanced visibility and credibility. Prior to Stardust, Gil founded HYPR, a leading influencer marketing platform that was later acquired. He also co-founded Mobli, an early social media platform that pioneered celebrity-driven user acquisition.

On the podcast with Gil

Mar 27, 2025 • Episode 79
Gil Eyal: How to Structure Celebrity Equity Deals for Startups
Structuring influencer deals isn't about vanity metrics; it's a strategic tool to drive tangible outcomes like lower customer acquisition costs and major retail distribution. Gil Eyal of Stardust Ventures explains how the right equity-for-endorsement deal can lead to a 10-15x valuation jump, while the wrong terms can "choke the company to death."

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Gil Eyal

About Gil

On the podcast with Gil

Gil Eyal: How to Structure Celebrity Equity Deals for Startups

Add Gil to your advisory board